UX Design

Conflux articles, insights and resources on this topic.

UX Design of the most famous mobile apps: why do they look alike?

The user interfaces of the most used mobile apps on almost all smartphones are getting more and more similar. Have you ever wondered why?

Cognitive Bias: 191 reasons why we are wrong

A famous Wikipedia page lists and classifies 191 cognitive biases. We tried a different classification, highlighting the contact zones between the various areas.

2019 UX Design trends and the usability principles by Norman

Discover the 2019 UX design trends and the usability principles by Donald Norman

The filter in the apps. Concepts, UX patterns, and design guidelines

What does it mean to filter, the cognitive process behind the interaction, the best practices

Landing page design: user experience, decision-making processes

How to design a landing page? Around the users and the decision they have to make

Increasing Sales with Conversion Rate Optimization (CRO) – Part 2

Improve your business with a virtuous UX optimisation process

How to write a call-to-action that wins your next client

Effective call-to-action: 4 steps to win over your customers. Discover the best practices for writing persuasive copy and increasing your conversions.

The invisible button: how to make your visitors ignore you

Size, color, contrast, placement, and text: these are the ingredients you need to balance perfectly to craft a button that will attract your next customer.