AI

Conflux articles, insights and resources on this topic.

MVP is the new product: code is generated, services are designed

With artificial intelligence now capable of generating a large portion of code, the cost of developing an MVP (Minimum Viable Product) has dropped dramatically. However, this has created a dangerous misconception: the belief that the design phase can be skipped.

The disappearing interface: why the best design goes unnoticed

When a complex financial system becomes a conversation, design hasn't disappeared. It has moved deeper. This changes the role of UX designers.

Brand identity in the LLM era: the touchpoint you're not managing

Brand identity is splitting into two: the one you design and the one AI generates when someone asks "what's the best brand for X?". And for a growing number of users, it's the latter that matters.

Agentic Design: the new frontier of hybrid service design

When AI stops being a tool and becomes an autonomous actor, the design paradigm shifts. How to design hybrid ecosystems where humans and AI agents collaborate

AI Spray: Why Spraying AI on Broken Systems Doesn't Fix Them

How the obsession with artificial intelligence is replicating the same mistakes we've already made with design. And why AI doesn't save poorly designed services.

Our Agentic Design Manifesto

The Agentic Design Manifesto: a new paradigm in UX Design, where the user experience is not designed but orchestrated. Find out why.

UX/UI trends that will define design in 2026

UX/UI Design 2026: Trends and innovations in AI and spatial computing. Discover how to design intelligent and deeply human experiences

The art of the badge: Creating event passes that foster connection and boost ROI

A well-designed badge promotes interaction among attendees and maximizes the ROI of an event. Let’s explore the best UX and UI design practices.

Enhancing user experience in preventive healthcare: the importance of UX in monitoring for prevention

A well-designed UX can assist people in monitoring their health, reducing the risks of complications. Learn the best practices for creating intuitive and accessible interfaces that promote prevention

Synthetic users in UX research: the future of user insights

Artificial Intelligence is redefining the boundaries of many industries. We are exploring new AI tools for user experience research and design.

UX and Artificial Intelligence in Telehealth: Simplifying Access to Healthcare Services

In the realm of digital health, telemedicine makes healthcare more accessible and sustainable for users. To facilitate adoption